Media Relations

Glacial Devastation. Cataclysmic Flooding.
Monumental Landslides. Will You Survive the Fury?

Niagara Parks Launches Fury Survival Contest

February 26, 2008

(Niagara Falls, ON) February 26 --- More Fury is coming to Niagara as the biggest thrill, 10,000 years in the making, approaches. The Niagara Parks Commission (NPC) has revealed yet another clue about the multi-million dollar attraction that will take Niagara Falls by storm this summer.

The Parks has released a video teaser providing web-viewers a first look at what might be experienced at the new multi-million dollar attraction.

The one-minute and thirty second teaser includes a visual montage of effects that created the Falls - devastating landslides, hurricane force winds, catastrophic flooding and electrifying storms. The teaser asks the question 'After 10,000 years, the Fury Returns - Will you Survive?'

On the new niagarasfury.com website, visitors can enter a 'Survival Contest' for a chance to win a VIP Prize package for a family of four, consisting of Two (2) nights accommodation at a Niagara Falls Hotel, VIP Passes to the Niagara's Fury Grand Opening, Lunch and Dinner at a Niagara Parks Restaurant and Niagara Falls & Great Gorge Adventures Passes.

The announcement of the multi-million dollar attraction last week caused a 'Fury' as a number of websites across the globe (including in the UK) have picked up on the buzz, discussing and speculating on what the new attraction will be.

NPC gathered experts from around the world to conceive Niagara's Fury™, utilizing technology and science that has never been used before. This attraction is one you will have to experience to believe.

Niagara's Fury™ is the cornerstone of the highly anticipated renovations at Table Rock Center. The Center will be Niagara's newest "must see" destination for shopping, dining and entertainment. The major renovation and state-of-the art additions include a Bridge of Flowers, which will showcase a distinctive Clock Tower, providing covered pedestrian access to the Center from the Fallsview Tourist Area and a Grand Hall year-round viewing Gallery.

For more information and to be the first to receive up to the minute updates, please visit www.niagarasfury.com.

Contact:
Joel Noden
Executive Director
Revenue Operations & New Business Development
The Niagara Parks Commission
T: 905 295 4377 ext 330
C: 905 650 2800
jnoden@niagaraparks.com